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July 5, 2020 by wempower

Every story matters

Every story matters
July 5, 2020 by wempower

The reasons behind Wempower and our first publication

Ilaria Biancacci – CEO and Founder of Wempower

When as a little girl, I have told my parents that I was going to be a journalist I knew that all I wanted was to give space to all the voices, especially the underrepresented ones, and create inspirational content based on real life experiences and testimonies.

I have realised quickly enough that the world of media was overloaded with unbalanced, non-inclusive and masculine stories. Every news was just about blood, money and sex, and like my professor back at university would say, “If you don’t have one of these words in your article, then your story is worth zero!” Imagine if you wanted to write a story about women rights, empowerment and gender inclusion. Unless you agreed on writing a piece on the increase of the gender gap, how little is the number of women that manage to become CEO, the difference in salaries between men and women or how many women are killed every day.

It was so frustrating for me, as a woman and a journalist, to see how negative and non-inclusive were the news published on mainstream media regarding women. And this is when I have said: “I want to change this situation, I want to change the narrative, and create a magazine that will point out unknown, powerful and inspirational stories!” This is Wempower, a media platform, a magazine and a network of women that want to share their stories and experiences to empower other women, and men, to work towards a diverse and inclusive society.

I believe that every story is a cover story, and in every person, regardless of their gender, religion, culture or political idea, there is the power that will lead to a change.

Sport is one of the most powerful platforms for promoting gender equality and empowering women and girls, and this is why we want to dedicate our first publication to all women in sport.

Amateurs, professionals, sports entrepreneurs, associations, businesses and clubs, that are working to promote and enhance gender inclusion in sports, increase the numbers of female athletes, support them and fight for their rights, retired athletes that are now offering support to their communities or schools, this is for you. To celebrate your resilience and support all your efforts in believing in the power of sports as a vehicle of inclusion and empowerment.

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